Gift & Loyalty Programs

Earn Additional Revenue

Gift cards can and should be part of your overall marketing and sales strategy. Almost three-quarters of shoppers who use a gift card end up spending more than the exact value on the card, which means that business owners enjoy even more revenue for every card they sell. Most situations allow the merchant to keep the revenue for what has not been redeemed. This is called breakage and it could be as high as 10% depending upon your business type.

Reward Customers That Shop With You Frequently

Create a loyalty program for customers who frequently shop at your store. Encourage your returning customers to buy more from you and bring other customers to your store.

Increase Brand Awareness

When your gift card is designed to match your company logo and brand, it essentially works as a marketing tool in the customer’s pocket. As people purchase more gift cards to give to their friends on birthdays and holidays, your brand continues to be dispersed among new customers.